In August 2021, the Kelison brand celebrated its first anniversary of entering the Hunan market. As the general agent in the Hunan region, the relationship between Hunan Kesiyi Building Materials and Kelison has gradually deepened this year. From the beginning of pure pine MDP board products to the comprehensive flowering of board products such as imported PET door panels, multi-layer solid wood panels, and ENF grade boards from Kelison, Kesiyi has witnessed the strengthening, optimization, and expansion of the state-owned brand Kelison in the Hunan market. Next, let's review the highlight moments of this year that belong to the Kelison brand, following the editor of Kosiyi!
In September 2021, Kailisen launched MDP board products. As the general agent of Hunan, Kesiyi Building Materials participated in the entire market promotion work of Kailisen MDP from product decoration processing to brand promotion material design and production, fully promoting the Kailisen brand's entry into Hunan and its flowering.
The Kelison F4 star MDP board has superior performance and can be processed into double faced precision boards; Made into a finished door panel, the product has excellent anti deformation performance and explosion-proof edge performance, and the design is diverse and versatile, which can meet the diverse needs of consumers. Based on this, after conducting sample promotion in all stores of Hongyang Home Decoration nationwide, it has received high recognition and unanimous praise from customers。
In October 2021, Kailisen launched original imported modern PET film products, and Kesiyi Building Materials made efforts in the customer channels of furniture factories throughout the province. Firstly, Kesiyi produced 2000 sets of PET color cards and sent them to customers throughout the province, thus marking its first shot in market development. Subsequently, with its unique imported patterns and excellent stability of the substrate, Kelison's imported modern film PET products were favored by a large number of furniture factory customers, and major furniture factories placed orders one after another.
It is reported that the successfully developed customers include: Sanhui Furniture Factory, Ouyi Home Furnishings, Obino Furniture, Fanpin Wood Finishes, Yipin Customization, Xiangli Furniture Factory, Fenshang Home Furnishings, Jingwei Customization, Aiwei Customization, Kohler Home Furnishings, Funo Customization, Demei Home Furnishings, Meglai Customization, Qimuxuan Home Furnishings, Oudushangpin, Yuange Customization, Difia Customization, Baibao Home Furnishings, Baiqiqiqiqiwu Customization, Huipu Customization, Tuneitu Wai, Jiage Home Furnishings Fengchao Home, Oulaite Home, Gefan Furniture, and so on.
In March 2022, Hunan Kesiyi Building Materials welcomed a delegation led by Mr. Cui Zhiwei, General Manager of the Central China Region of its partner Beixin International Wood Industry Co., Ltd. Mr. Zhou Huanfeng, Chairman of Kesiyi Building Materials, and other executives accompanied the reception and officially signed an agreement on further deepening cooperation between Beixin's Kelison brand and Kesiyi, which also pushed the Kelison brand to a small climax.
At the same time, Kesiyi Building Materials invested 10000 taxi lightbox advertisements in Changsha, allowing the state-owned brand Kelison to enter consumers, which also announced the strong entry of the Kelison brand into Hunan.
Subsequently, Kelison made a significant appearance at the 14th 2022 Central (Changsha) Building Materials New Product Investment and Whole House Customization Expo, marking its first appearance as an exhibition in the central region. During the exhibition, the central enterprise quality control company Kailisen strongly launched ENF grade solid wood multi-layer furniture boards, and the new product made a significant debut, attracting many people to stop and understand, feeling that Kailisen's board products are of stable and high-quality.
In May 2022, the success of the Kailisen ENF level solid wood multi-layer furniture board exhibition attracted a large number of customers to consult and join Kailisen. This also helped to promote the large number of orders for ENF level solid wood multi-layer furniture boards to be delivered and successfully signed with customers such as Changsha Xueling Board Store, Changsha Rabbit Baby Store, Hengyang Haoyi Home, Yueyang and Meisen Home, Huaihua Brothers Wood Industry, and so on.
In June 2022, Kesiyi Building Materials launched a Kelison electronic screen advertisement at Changsha High Speed Railway South Station. Karrisen has launched a massive advertising campaign at the Changsha South High Speed Railway Station, created by Fortune 500 member companies and a strong brand in quality control by central enterprises. Its strength is continuously being exposed.
At the same time, Hunan Kesiyi Building Materials welcomed a delegation led by Mr. Li Wei, General Manager of the Artificial Board Division of China Building Materials Group Beixin International Wood Industry Co., Ltd., a Fortune Global 500 company, and Mr. Cui Zhiwei, Regional Manager, to visit and inspect. At this point, both parties have established a closer cooperative relationship. General Manager Li Wei said, "We hope that in the future, Kesiyi can further increase the promotion of the Kelison brand and various business efforts across the province, setting an example for building strategic partners nationwide
On June 23-25, 2022, as a deep cooperation partner in the Hunan region, Kesiyi Building Materials led a team to assist Beixin Wood Industry Guangzhou Exhibition throughout the entire process.
Subsequently, at the China Construction Expo - Guangzhou Dream, the exhibition of the home decoration industry, Beixin Wood Industry, as a leader in high-end sheet metal in China, was also invited to bring Karrisen Kelison ® After the strong appearance of the brand, Kesiyi once again joined and showcased Karrisen Kelison to its customers with professional and enthusiastic service in all aspects ® The product design and color sample book of integrated door and wall cabinets, as well as the new environmentally-friendly and high standard new product of Kailisen, Kailisen ENF grade solid wood multi-layer furniture board, have once again made a mark through first-class product quality strength.
Looking back on the past year, Kesiyi Building Materials and Beixin Wood Industry have continuously deepened their cooperation relationship through repeated cooperation. In the future, both sides will continue to deepen their strategic cooperation relationship, thereby jointly promoting and optimizing the business development of Hunan region.
No. 1017-1046, Building A, Xiangjiang Red Star Macalline Home Expo Center, Changsha City
WeChat official account
Imported plate operator